起死回生

Ayah just gave me a business pep talk, kind of much needed rn to be honest. My business has been pretty stagnant lately, and sometimes i feel helpless not knowing how or what to do. There are days when it is at its peak, but there are days where we are not busy at all, we linger around not knowing what to do. And me as the business owner, I would feel bad because I have no idea what else can I do to generate more sales, to have more orders. I mean I own the business, I should somehow know how/ what can we do to be better, what can we push to get more orders, and what are the marketing strategies I need to take to move on past this? Right...? But frankly speaking, I don't know how and the feeling is soo.... overwhelming T.T Sometimes I don't even know if what I'm doing is even correct. Am I not pushing myself enough? Am I too comfortable in my current state? Am I not taking this business seriously? Because if I work hard enough, I should know how this whole thing works right...